SHARE THE FUN, SHARE THE KINDNESS WITH JACK 'n JILL ROLLER COASTER
Make your favourite dish fun this Merdeka and let your creative ideas pay it forward!
Shah Alam, 29 July 2020 – JACK 'n JILL Roller Coaster is back again with yet another FUN campaign to motivate Malaysians to play a part in their society. The Roller Coaster Share the Fun, Share the Kindness Contest 2020 is an initiative aimed at empowering consumers to share the fun, share the kindness with children’s homes.
These crunchy potato rings have been presenting a crunchy rush over the years and it is now treating snackers with an opportunity to be part of a bigger picture that is meant to create a sense of national pride among Malaysians. To keep the fun rolling, JACK ‘n JILL Roller Coaster is bringing together consumers’ to create a harmonious pairing of the crusty potato rings with their favourite dishes.
As Malaysians have been home for over a few months, their culinary skillsets have definitely grown exponentially.
To foster the spirit of unity, JACK ‘n JILL Roller Coaster is now challenging Malaysians with an epic contest. Be it a compliment to that spicy Nasi Lemak or as a crunchy add-on to Rojak, JACK ‘n JILL Roller Coaster is looking for creative and fun food pairing ideas for its crunchy potato rings. Snackers can whip up their favourite dishes from scratch or buy from restaurants, then get their creativity rolling. The best pairings will stand a chance to win some fun-filled surprises and play a part in, JACK 'n JILL Roller Coaster’s contribution towards society.
“The Roller Coaster Share the Fun, Share the Kindness 2020 Contest’s vision is to encourage Malaysians to spice up their creativity using the flavourful potato rings. By giving ordinary dishes with an extraordinary fun-filled crunchy element to it, JACK ‘n JILL Roller Coaster is providing consumers a chance to think outside the box and have fun with their food. In line to this, we hope to receive exciting contest posts of dishes paired with JACK 'n JILL Roller Coaster as one of the elements, whilst fostering a sense of harmony in food among Malaysians,” says Emmanuel B. Puno, Senior Vice President (SVP) of URC Snack Foods Indonesia, Malaysia, Indonesia and Singapore.
“As a company, we value our consumers’ contribution back to the society because the fulfilling feeling of giving back and contributing to society is unparalleled. In this spirit, we will also be contributing RM17,000 to three selected children’s homes.” continued Puno.
JACK 'n JILL Roller Coaster has identified three children’s homes to donate to - Rumah Penyayang Darul Ilmi (Gombak), Rumah K.I.D.S (Klang) and House of Joy (Puchong). These homes provide safe environments in which children can grow and is given a stable space where those without parents are cared for and housed.